Learning that
sticks.
Building an animated world for learning: hundreds of educational videos that made rigorous K–12 content more memorable, engaging, and accessible.

Starting in 2011, I was the lead and principal illustrator and animator at Flocabulary. Over several years, I helped shape the visual identity of its educational video catalog and produced hundreds of lessons for students and teachers.
A recognizable universe
for every subject.
Flocabulary used music, storytelling, humor, and memorable characters to bring academic subjects to life. My work helped establish the look and feel of that animated universe—creating a consistent visual language flexible enough to serve lessons across the K–12 curriculum.


Hundreds of lessons.
One evolving language.
The challenge was to create at volume without making the work feel generic. A repeatable visual approach gave the catalog a recognizable identity while leaving room for each topic to have its own characters, settings, tone, and visual metaphors.
Principal illustration & animation
Developing visual concepts, illustrating characters and environments, and bringing educational scripts to life through animation.
Catalog-wide creative consistency
Establishing and extending the visual style across a growing library of lessons, supporting a high-volume production model and a coherent learner experience.
From the studio
to the classroom.
These videos were built to support real instruction: helping teachers introduce concepts, reinforce vocabulary, and give students an engaging way into complex material.