Senior Manager and Project Director driving brands forward by strategically implementing Motion Graphics & Generative AI
Communication is more competitive than ever
Modern communications are increasingly driven into extremely crowded digital spaces. Audience time and attention is limited. Only the most agile brands succeed and grow. Motion catches the eye, stands out, drives engagement and increases ROI. Generative AI super charges the quality and output of communicators. Francis leverages this powerful combination to lend brands a competitive edge crucial for survival when the stakes are high.
The missing strategy: “AI In Motion”
Motion is a relatively new element in communications. It is typically incorporated ad hoc and often retrofit to brand standards based on antiquated print principles and limitations. In digital spaces, Motion offers untapped opportunities to bring brands attention, expressiveness and cohesion. But building out a whole new dimension to a brand is an investment in time and labor few companies can do at all, let alone well. Enter Generative AI, the revolutionary tool every business leader is racing to capitalize. Francis funnels over a decade of brand modernization experience through this transformative technology to drive brands forward in giant leaps with unprecedented efficiency and low cost.
Putting Brands In Motion
Francis holds 13 years of experience in Motion Graphics, and 8 years specializing in Brand Modernization. Francis has worked with the Federal Government, leading businesses in Health Care, Big Tech, and Energy and worked with New Media Agencies and Corporate Clients to transform their marketing collateral with motion campaigns and motion guidelines that modernize their brand and enhance effectiveness of their communications.
In the last 2 years Francis has rapidly established a stellar record of leadership and accomplishment in deploying Generative AI into their creative operations at The Nuclear Energy Institute. Francis meets with Executive leaders, Project Stakeholders and Subject Matter Experts to foster goodwill, broker trust and kindle collaboration that ensures each stride forward taken with Creative AI is a value add to all corners of the enterprise. Francis is an expert in marshaling existing talent and resources as well as bringing new tools, services, and techniques into the fold to navigate communications into new territory.
You can’t stand out if you stand still. Francis puts the puzzle pieces together and puts brands in motion.
